Author: Awais Khan

In 2001, Google began indexing PDFs. This format is frequently used in academic, corporate, and administrative sectors. Daily, millions of documents are indexed by Google. Examples of documents include pages of content, photos, and PDF files. Frequently, PDF file optimization needs to be remembered. That represents a lost opportunity since, like conventional webpages, PDF files…

In the ever-evolving world of search engine optimisation (SEO), accomplishing authority and trust is vital for progressing your website’s permeability and natural rankings. Authority and trust are key variables that search engines utilise to decide the validity and reliability of web site. This chapter explores the significance of authority and trust in SEO and gives…

Addressing an old URL to an updated one represents the practice of redirecting URLs, successfully informing your users and search engine spiders that the website has relocated. Since they affect the way websites are ranked and crawled by Google, redirects in SEO must be implemented effectively. What is an Error 404? A highly particular kind…

The Headings on your website play a vital role in readability for the site visitors. Headings are made using header tags in HTML. Header tags not only tell a browser what style of look it should use for the text on its webpage but also it is used to write Headings of different topics and…

A URL defines where a piece of content or a website is located on the World Wide Web. The internet protocol or other way to access or refer to the resource, such as HTTP, HTTPS, FTP, etc., is also specified and referred to via the URL. Why Optimize URLs? Optimizing URLs is crucial because they…

A robots.txt file contains a list of the URLs on the website that search engine spiders may access. This approach doesn’t stop websites from being indexed by Google; it is primarily used to control the website from getting overburdened with searches. Use <noindex> to block Google from crawling a website’s content or password-protect it to…

You will be identified, receive visitors, and generate income by optimising for SEO (search engine optimisation). The finest place to place a billboard worldwide is on Google’s top few results. No other promotional medium is comparable in terms of exposure and organic ROI. Various algorithms determine the return on investment (ROI) through your SEO efforts.…

The HTML source code for your website contains meta tags. They facilitate the interpretation of website data by search engines. Thus, how the website comes up in search engine results is influenced by it. Meta tags also instruct browsers on displaying your website on specific devices. In a nutshell, they can ensure that your website…

Meta Description: What Is It? For website optimisation, HTML uses a meta description element that provides a straightforward web page summary. The goal of a webpage’s meta description tag, which is included in the search result snippet on a search engine results page (SERP), aims to give the consumer a quick and rough overview of…

A title tag, an HTML element, specifies the headline of a website’s page. The website’s title tag is shown in the search snippet on the results page of a search engine. It is significant for consumer experience, search engine optimisation, and social media engagement because it displays as the operable title for the search query results.…